Web Site Maintenance
Your web site's design is completed, your web-hosting provider
is selected, and your web site is launched. Now you can
sit back and let the site do its thing. You are Finished!! Right?
Unfortunately, No.
Life does not stand still neither does your web site.
There are factors that demand on-going management of
your site especially if you want to optimize your investment:
- Business Evolution – new photos of a product,
change in a product’s description or its spec, addition of
a new product, change in marketing message, etc.
- Marketing Plan Revisions – changes in traffic
to web site, not sure if on-line or hardcopy advertising paying
off, shifts in type of visitor to the site, etc.
- Software Compatibility – web browsers and
operating systems evolve and at times creating problems with
performance and access to a web site
ToppingTheWeb provides either under a
maintenance contract or by the hour,
maintenance services to take the worries
out of managing your web site and keep
you focused on the key task of running
your business. Maintenance contracts
can be configured to meet your specific
needs and may include some of the following
tasks:
- Page Maintenance -
Accommodate minor page changes to keep the web pages
current to include text and image replacements
or changes, some layout changes, new or modified image
composites, etc. Modifications made to the
pages are tested, loaded, and activated.
- Browser Compatibility Modifications -
With new releases for the major web browsers, test
web site to ensure operability with the new browser releases
and where necessary, make program code accommodations enabling
continued operation and accessibility.
- Traffic And Performance Monitoring -
Collect monthly traffic data to determine the magnitude
of web presence and positioning, to profile visitor traffic
and source, to measure contribution of on-line advertisements,
and to identify possibly problem areas, voids in the web site
marketing and search engine submissions
Report quarterly on the web site performance and traffic
status and where necessary, provide recommended actions.
For a free non-obligation quote to develop a new site,
revise or upgrade an existing
site, or for an analysis of your current site, please send
an email to
or call on (888) 241-1926. Our analysis can include site optimization and on-line marketing.
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